Nuno Moreira da Cruz
this will make school!
From the CEO of Shell at the Websummit 2018 in Lisbon: "What we are deciding today, it may be acceptable today, will it be acceptable tomorrow?" Fantastic question. I dare to think it will make school in every respectable Board room around the Globe. In other words - "does this decision will pass the Ethical, Social, Environmental test of time"? Another significant challenge for Corporations willing to survive in the long run.